The Award for Best Eye Care Product went to HYLO-FORTE ® , an eye drop containing 0.2% sodium hyaluronate that is used for the intensive and therapeutic lubrication of the ocular surface in more severe and persistent dry eye sensation.
HYLO-FORTE ® is contact lens compatible and it’s preservative and phosphate free formula means it can be used as often as required. Delivered via the patented COMOD® delivery system, HYLO-FORTE® releases one drop per pump and has a guaranteed 300 drops per bottle. HYLO-FORTE® can also be used for up to 6 months from first opening, making it economical and cost effective.
Consistently strong growth is expected within OTC Eye Care market in the future. Screen time is having a negative impact on consumers’ eyes, which often dry out and become sore. Innovation is likely to also fuel growth over the coming years.
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